top of page

Case Studies

GROWTH ANALYTICS FOR KEEP IT CLEANER

Keep It Cleaner (KIC) is an innovative health and fitness brand born in Melbourne. Offering a wide array of products and services, including fitness programs, meal plans, and a supportive community, KIC is committed to making wellness accessible to all. Partnering with GYAnalytics - analytics consultancy based in Melbourne, KIC aimed to harness data insights to further drive their success in the market.

Get Started
KIC.webp

Data Sources

go278ff71-google-analytics-logo-file-logo-google-analytics-svg-wikimedia-commons.png
branch_logo.png
svgviewer-output.png

Solution Provided

predictive-chart.png

CUSTOMER ACQUISITION AND RETENTION DASHBOARD

result.png

MODERN DATA INFRASTRUCTURE

Challenges We Had

  • Inability to correctly attribute marketing results for a marketing channel with high spending.

  • Significant time consumption (up to 3 man-days per month) on manual reporting across marketing, product, and finance departments.

  • Monthly ROI metric that came from the accountant 15 days after the month ended.

  • A need for a cost-effective and reliable data infrastructure solution.

Results We Provided

With our tailored analytics solutions, KIC experienced:

​

  • Correct marketing attribution which drove 20% of new revenue.

  • A savings of 3 days per month on manual reporting.

  • Quicker decision-making with real-time access to revenue and ROI data.

  • 70% cost reduction in data infrastructure expenses.

Unlock Your Data Potential

Claim Your Free Tech Stack Audit Today and Chart a Winning Data Strategy Tomorrow!

bottom of page